Flora Rebello Arduini is a business and international human rights law expert and focuses her work on the spread of disinformation on social media, its impacts on society at large and the efforts to regulate the industry. As Campaigns Director at Ekō, a non-profit global organisation, she manages the Latin America corporate accountability program and leads strategic advocacy projects on international Big Tech regulation.

In 2018, Flora created a methodology using OSINT (Open Source Intelligence) tools to map coordinated networks creating and amplifying disinformation and hate speech online ahead of crucial elections. The investigations she leads have been cited by the European Commission and the United Nations and featured by such top media outlets as TIME and The New York Times.

Born in Brazil, Flora currently lives in London. She holds a Cum Laude LLM in Globalisation and Law specialising in International Human Rights Law at Maastricht University, and a Full Honours BA in International Science and European Institutions specialising in International Organisations at Università Statale di Milano. Flora has authored academic articles such as the one at Amsterdam Law Review and editorials such as the one Folha de S. Paulo.